Identity Livestream Benefit #OURIDENTITY Announces Lineup Featuring Rupi Kaur, Andrew
Yang, Jay Park, Agnez Mo, M-Flo, Yuna, Celebrating Asian American & Pacific Islander
Benefitting the United Way Worldwide, the eight hour livestreaming event will feature
performances and guests including Kelly Hu, James Reid, Raja Kumari, Sung Kang, P-Lo,
Ronny Chieng, Dumbfoundead, Kinjaz, and more.
May 18, 2020 – (Los Angeles, CA): Today, Transparent Arts, Gold House, Amazon Music,
Pacific Bridge Arts Foundation, and XRM Media are proud to present #OURIDENTITY: Project
Blue Marble, a livestream relief event celebrating Asian American & Pacific Islander Heritage
Month. Streaming live on Amazon Music’s Twitch Channel (Twitch.tv/AmazonMusic) on
Saturday, May 30 at 2pm PST, the 8-hour livestreaming event will unite Asian artists and
leaders from around the world for the fight against COVID19 and the xenophobia affecting Asian
communities. All proceeds from the event will benefit the United Way Worldwide and their
efforts to support those impacted by the COVID-19 outbreak. The hashtag #OURIDENTITY will
be promoted throughout the event bringing a unified awareness to this movement.
Co-organized by the Far East Movement, the 8-hour livestream will feature musical
performances from top Asian acts around the globe including Yuna, Raja Kumari, Jay Park and
H1GHR Music, M-Flo and guitarist Miyavi, James Reid, P-Lo, Agnez Mo, Shawn Wasabi,
Yultron, MILCK, Raisa, ØZI, Maliibu Miitch and a lineup of transformational acts representing
countries from across Asia and the Pacific. The impressive lineup will also feature guests
including former Presidential candidate and entrepreneur Andrew Yang, Fast and the Furious
franchise star Sung Kang, poet Rupi Kaur, The Daily Show’s Ronny Chieng, actress Kelly Hu,
actor and pop icon Vanness Wu, rapper Dumbfoundead, fashion designers Prabal Gurung and
Phillip Lim, basketball star Jeremy Lin and many more. The lineup and all event info can be
found at www.identitylive.org with more artists to be announced in the coming days.
“It’s been inspiring to witness the strength of the human spirit through these tough times. Project Blue Marble is the result of our community’s togetherness, our passion to help, and our need to be heard” says one of the organizers Kev Nish, Co-CEO of Transparent Arts, Far East
Movement, & Co-Founder of Goldhouse.
“Gold House’s mission is to connect, support, and empower Asian Americans across industries.
Project Blue Marble has brought together Asians worldwide across music, dance, sports, and
entertainment to support critical COVID-19 relief efforts while confronting increasing racism
against Asians. We’re inspired by the show of solidarity,” said Twitch co-founder and Gold
House Vice Chairman, Kevin Lin.
Identity is in its fifth year celebrating Asian and Pacific Islander Heritage Month. Previous
installments of Identity have featured appearances from the likes of Awkwafina, Mike Shinoda of
Linkin Park, Roy Choi of the Kogi Food Truck, Jhene Aiko, and many more.
Identity: Project Blue Marble Lineup:
H1GHR MUSIC (Jay Park, Sik-K, pH-1, Golden, Woodie Gochild, DJ SMMT)
Raisa & Dipha Barus
Year of the Ox
For more information, please contact:
firstname.lastname@example.org // Gold House